Brand + Campaigns (5)
Project summary: The story of GoDaddy’s new logo, the GO, and the thinking that went into making it a beacon of empowerment for everyday entrepreneurs.
Contribution: conceptualizing, writing
Tags: brand, logo, strategy, storytelling
Project summary: Charting the course for GoDaddy’s design and writing future by imagining a new commerce experience for customers.
Contribution: writing, editing, conceptualizing
Tags: UX, copywriting, brand, prototype
Project summary: Helping Grace Hopper attendees know the future of tech is female.
Contribution: concept, writing, design collaboration
Tags: brand, event, experiential design
Project summary: An office mural that marries the GoDaddy brand with uniquely Austin elements.
Contribution: conceptualizing, writing, art direction
Tags: experience design, brand, storytelling
Project summary: Leaning into the spirit of GoDaddy’s Super Bowl campaign to create one-of-a-kind FAQs.
Contribution: writing, editing, copy directing
Tags: brand, humor