Versatile and strategic. Licensed and bonded.

Highlight —> I’m the person who created GoDaddy’s modern voice.

One of the most satisfying projects of my GoDaddy career came when I was director of brand writing and spearheaded the writing efforts around a stem-to-stern 2019 rebranding. On our way to radically changing the perception of GoDaddy we also captured the 2020 Indigo Design Awards Gold in Branding. I built GoDaddy’s new voice from the ground up, authored it’s comprehensive brand writing style guide, and slapped together writing playbooks for every marketing channel—all while leading a 13-person writing team and overseeing their brand voice execution.

I’m nothing if not versatile